Figment Agency, a family-run SEO agency based in Kingston upon Thames in Surrey, has been shortlisted in the prestigious European Search Awards 2022.
The SEO specialists, who offer a results-driven, fully personalised managed SEO service for small to medium sized businesses across Surrey and London, are finalists in the Best Use of Search in Real Estate and Property category, thanks to a client campaign that resulted in a 1678% increase in organic traffic in just six months.
The strategy that got Figment shortlisted was an all-encompassing one, involving a blend of SEO, PPC and digital marketing. It was designed to take the client, a specialist London letting agent, from zero online visibility and brand reputation to a position of authority and trust in a highly competitive local real estate market.
“Organic traffic up 1678% in six months”
Revitalised corporate branding, search-friendly web design, E-books and newsletters and a PPC campaign supported the core SEO strategy. A strategy that saw exceptional success in a very short time frame, taking online visibility from non-existent to 44 top 3 Google rankings and 52 Page 1 rankings, and driving organic web traffic up by 1678% in just six months, boosting sales beyond expectations.
Figment’s results-focused approach has resulted in the considerable growth of its client base since the company began trading in 2006. The agency has won a string of accolades over the years. The most recent was in March 2022 when they secured the Digital, Marketing and Social Media Award at the Kingston Borough Business Awards 2021.
Agency founder and Managing Director Steven Grant, and his wife Emma, Figment’s Head of SEO, were thrilled with the announcement, with the European Search Awards attracting hundreds of entries from leading search and digital agencies and professionals across Europe. Judging is a rigorous two-stage process which examines every aspect of a campaign, from concept and application to audience experience and profitability.
“Our client’s glowing feedback, and the fact our campaign exceeded their expectations in such a short time frame, were gratitude enough. But being recognised as a finalist in something as prestigious as the European Search Awards really has made us so proud,” said Steven.
Emma added, “Reaching the finals is a major achievement for us. We were up against some seriously stiff competition with some of the industry’s biggest players entering these awards. We’re extremely proud of our team who all share our family values and commitment to our clients’ success.”
The finals of the European Search Awards 2022 will be presented at a gala dinner and ceremony at La Llotja de Mar in Barcelona, Spain on 26th May 2022.